OMG Social Media Conference 2014
November 20, 2014
SFU Segal Graduate School of Business
Bringing together the local community for a full day of learning, networking and new opportunities, OMG Conference 2014 helped empower local businesses to use social media marketing and stay competitive in their industry.
10 expert speakers developed essential tools and training to educate marketers on simplifying social media through presentations, discussions, collaborations and workshops.
Our theme was “Zero in + Score”, where the first part was about finding and capturing your fans online. It is crucial to find the right target market, attract and convert social media followers, and create an effective content strategy.
The second part of the theme was about converting fans and driving sales, where we discussed sales funnels, landing pages, online advertising, SEO and email marketing.