The second annual OMG Social Media Conference is fast approaching with our kickoff party at the Hootsuite headquarters on October 28th and the conference on November 20th. Our speakers have been selected in order to maintain a well-rounded range of digital marketing topics. With our final reveal, these speakers are specialized in the following areas:
Developing Content Strategies
Turning Followers into Brand Advocates
Leveraging Multiple Digital Channels
Search Engine Optimization (SEO)
Without further ado, we are proud to announce are final round of speakers for the 2014 OMG Social Media Conference:
Damon Holowchak | Marketing Director | The Donnelly Group
All things marketing for The Donnelly Group. If you haven’t been to one of their pubs, Damon will have you there soon. Damon stays busy keeping thousands of people a week interested, jovial and engaged in 11 craft beer centric and progressive modern pubs & cocktail taverns by developing community & signature events, effective ad campaigning, nurturing corporate partnerships & directing an award winning social media network. He will enlighten listeners to the solutions of creating scalable, effective and brand forward content strategies and management through all social media platforms, and share the obstacles that plague fast growing businesses in an event faster moving segment of marketing.
Daryl Louie | Director of Social Media Marketing | AntiSocial Solutions
Daryl Louie specializes in Social Media Architecture for businesses. Him and his team have helped dozens of small, medium, and large businesses across Canada establish and revamp their existing social media programs. Specifically, with focuses on high interaction, reach, branding, while aligning with their business goals. Some of his Social Media accolades include designing and executing social media programs that were runner up not once, but twice at the Social Media Awards on the west coast. The categories were ‘Must Follow of 2013’ and ‘Best Social Media Campaign of 2012’ while beating out much higher funded programs like that of the Vancouver Canucks. He also designed and executed a Social Media marketing campaign in 2013 that reach and interaction wise, beat out the #CelebrationOfLight’s 1.4 million people over 30 days with only 23,000 people in 4 days.
Michelina Teti | Local Digital Specialist | Lululemon
Michelina leads the local digital strategy and training for lululemon athletica and supports how lululemon stores leverage digital channels to drive traffic and build brand awareness. She coaches local market teams on storytelling, brand messaging, and overarching digital strategies (that include social, web, email and offline touch points). Working at lululemon, the lines between work and play are blurred and it’s all about living in the culture of lululemon morning to night. On Michelina’s personal channels, you’ll see sneak peeks around the lululemon SSC, fun out in the store communities, some sweaty endeavors and a little wine and pizza (fun!).
Mary Crowe | Market Engagement Manager | Whole Foods Market Pacific Northwest
With over 10 years experience in brand and retail marketing, Mary Crowe is a seasoned professional specializing in market engagement, social media strategy, and market positioning. In her current position she leads all brand marketing efforts for Whole Foods Market Pacific Northwest including digital media and partnerships. When it comes to social media, Mary believes that brand engagement takes priority over brand messaging.
Emily Chow | Marketing Consultant and Trainer | Chow Communications
Emily Chow is the principal of Chow Communications, a Vancouver and Coquitlam-based boutique marketing agency. As a marketing consultant, speaker, and trainer, Emily specializes in helping business owners turn casual web visitors into committed buyers through strategic online marketing tactics and traditional marketing tools. For more than 12 years, Emily has honed her skills and gained a reputation as an expert communicator and speaker, strategic business planner, and sales aficionado with a knack for identifying areas of opportunity and maximum profit for clients. Her main priority is to help you express your creativity in every element of your business and to give you the tools you need to build a successful company with an unshakeable foundation. Thanks to her impressive roster of international clientele, Emily has developed her own unique process for creating robust online communities, search engine optimized multimedia content, and all the good stuff in between with three main purposes in mind: Sales, Leads, and Conversions.